Underway in
Latent Space
But not just there
The concept of latent space refers to a multidimensional place full of data in which hidden connections are represented. An abstract level in which infinite images exist before they are made visible by a prompt. This is the place where the magic happens, which has fascinated me since 2022.
The possibilities of generative AI are constantly changing. In recent years, as a freelance art director and artist, I have applied a lot of new methods and techniques. I have certainly gained valuable experience in many years of ‘conventional’ design. It's great that I can now multiply and enhance this experience thanks to AI.
References
In over 25 years of creative work as a freelance art director and AI artist, I have worked for many agencies and companies. My focus is on technical content, both B2B and B2C, and automotive.
- Automobiles and commercial vehicles, suppliers
- Telecommunications
- Aerospace
- Electrical industry
- Security technology
- Customer, employee and trade magazines
Here you can find samples of my work
(password required)
Since Dec 2025
Speaker at
Kulturrat NRW
Since 2020, Kulturrat NRW has been offering support to freelance artists across all disciplines in North Rhine-Westphalia. As part of the programme, my webinar “AI in Artistic Practice” provides an introduction to the topic of generative AI.
Since Sept 2024
Team member at
The AI Art Magazine
“The AI Art Magazine celebrates the fusion of human creativity and intelligent machines”
- AI design
- Editorial design and social media content
Since 2006
Freelance Art Director &
Digital Art
- Concept, graphic design and project management for dialogue, trade and event marketing
- Extensive experience in trade fair and event design
- High level of expertise in editorial design
- Concept development and research for strategic projects
- Graphic design for international marketing materials, print and online
- Print data and advice on production issues
- Complex technical illustrations
- Icons and isometric illustrations
- Point-of-sale and window display design
- Basic knowledge of Blender 3D (self-taught)
- Free work
Since 2022
Lecturer
- Integrating AI into workflows
- Creative use of image AI in advertising and product design
- AI tutorials and classes for designers, businesses and anyone with an interest
July 2022 – Sept 2024
Art director and AI ambassador
Palmer Hargreaves
- Concept and graphic design for the automotive, industrial and technology sectors
- Employer branding
- AI Ambassador, cross-agency contact person for AI-powered image generation
- Development and delivery of in-house and online seminars for clients
Niederrhein University of Applied Sciences
Textile and Clothing Technology
with a specialisation in Design
Graduated with a degree in Engineering